What is Audience Feedback?

For some big companies, if they are releasing new content weather it's a new TV show, Book, Advert, or Product, they would normally hold a meeting with selected people that fit into their target audience to test how their product performs with their target audience. They give feedback and ideas about what they would like to see more of and what they think is something that the company should change.



This process is proven to be a very successful way of refining your product and making sure it is suitable for your target audience. Our group are going to hold a focus group meeting to get an outside opinion from our target audiences. This should help us get an idea of how we can improve our digi pack, website and music video and to know how they all flow together and all link into one big product.

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